Are you confused while choosing the right theme for your site? If yes, go through this article to know the five best tips.
Today’s era of creativity has led to some of the most practical and even ingenious approaches towards aesthetics and design. Much is the case in terms of the evolution of WordPress themes. Gone are the days of basic CSS editing, and today has graced us with responsive themes, mobile-compatible themes, and fully flexible themes that users can customize to their heart’s content. As a result, choosing the right theme for a site can become quite overwhelming for new users – particularly businesses who want to choose the right theme for their needs.
Thankfully, business owners don’t necessarily need to give up their theme concepts and just select a random theme. In fact, with the right approach, a website owner can get exactly the right theme that works for their business – and with the right planning, this theme can greatly help in the expansion of their business. However, what exactly should business owners consider when choosing a WordPress theme for their site? Here are some quick tips:
Choose a site layout appropriate for your business needs
Not all themes work for businesses primarily due to the nature of their layout. For instance, a minimalist layout might look nice, but if it’s built for a blog, it might not necessarily work for services such as office movers NYC that need to showcase their offerings. Before you choose a theme, try to make sure you have your basic “layout” in mind.
Remember, websites can come in the form of blogs, landing pages, service-heavy layouts, and even eCommerce formats.
Knowing what you want for your business early on can avoid the trouble of choosing an awesome theme that couldn’t get your branding across due to the wrong formatting.
Consider the way the theme blends your branding together
This is where your aesthetic and branding come in. When choosing a theme, try to see how well it represents your band given your color scheme, iconography, and even logos your business has.
Granted, most themes can support your branding on a basic level. However, you need to make sure that the visual experience your users will have with your website is something that fully represents your brand.
Remember, your website serves as a provider of a user’s first impressions towards your brand – so the more suitable your website is for users in terms of aesthetics, the more visually appealing your brand will be to them.
Consider your content offerings
Another integral aspect of choosing the right theme for your site is to choose a theme that properly displays your website content.
If your main focus has to do with web pages, perhaps you can use a theme that emphasizes short bursts of text.
If you want your site to highlight videos and images, you might want to use a theme that specializes in multimedia. This works great for showcasing services.
If you want your site to feature items you want to sell, then you need a website with an eCommerce component.
If your company has a blog, then perhaps a news site format that highlights articles can become a focal point of your theme.
Consider the user interface and opportunities when interacting with audiences
Aside from just the aesthetic, try to consider a theme that gives the best user experience for audiences. This has a lot to do with the user interface and how elements interact within your particular website.
Try to ensure there are features that help users navigate your sites easier – such as an accessible sidebar, a navigational map somewhere in the website, and a quick means of contacting you.
Ensure that your theme is also responsive to the user – meaning it can accommodate various layouts depending on gadgets. Your site needs to have a mobile view, a tablet view, and a laptop view that can accommodate both portrait and landscape formats to ensure maximum comfort for audiences.
Give your layout room for future improvements
When you choose a theme, try to choose one with a layout that has room for improvement. For instance, if you want to become part of the best long-distance movers in your area, your layout and theme need to be able to adjust to the trends of the times.
At first, you might want to focus on building a theme that highlights your websites.
If at some point you want to write blogs for your company, your theme of choice should be able to accommodate this. The more offerings your theme can accommodate, the more practical the choice can get for your needs.
WordPress Themes 101: Choose The Right Theme!
With the above tips in mind, it’s important to remember that choosing the right theme for your website isn’t just necessarily a matter of getting all the features or getting all the pretty designs. In fact, the best themes work as evolving designs that benefit a business today with more than enough room for flexibility when it comes to new design concepts. Choosing a theme that represents your business while at the same time hints at its potential is something that is surprisingly easy, and the above tips can help you pull off that kind of successful theme.
Additionally, go through our article 5 Tips for Branding Your WordPress Website