The foremost target of any business is the high lead conversion. For a grand success in business, a website is the best marketing tool. And more importantly, the landing page is an integral component of marketing.
The landing page is the lead capture page specialized for a specific product and target. It is designed to cut off the distraction. The homepage contains lots of links and information that confuse the audience on what to focus on. But a landing page is targeted for just a product or service, including every small information that a visitor wants to know about it.
There are thousands of premium and free WordPress themes and templates designed for various niches. Likewise, for creating a landing page also, you should switch to a particular landing page theme. Landing page theme has its own attributes which can’t be met by other themes.
Before creating a landing page to promote your valuable products, you must know what are the essentials of a high converting landing page. Basically, video, audio, images, description and effective call to action are the primary elements to engage your visitors more and generate the leads. So, choosing a quality landing page theme is the crucial point.
Here we have made the collection of the best WordPress themes crafted for creating a successful landing page. All these themes are carefully handpicked focusing the features required for lead capture campaign. Even being a free product, it doesn’t lack any functionalities instead provides plenty of powerful features and intuitive interface.
Let’s explore the themes:
The Launcher is a responsive free WordPress landing page theme designed to launch your latest product in the market. It is packed with elegant design and tons of powerful features to let you create a winning landing page. Subscription forms with full-screen slider backgrounds will help you collect user data, add more subscribers and attractive Call To Action (CTA) buttons are sure to convert into higher leads. The Theme features sticky menu, services section, video section, featured post, blog, client section, pricing table etc. It is based on WordPress Live Customizer – customize the complete theme with live previews.
Main features of The Launcher:
- Effective Call to Action
- Video Section
- Social Media Integration
- SEO Optimized and fast loading
- Footer with Awesome Widgets
Blocksy is a blazing fast and lightweight WordPress theme built with the latest web technologies. It was built with the Gutenberg editor in mind and has a lot of options that make it extendable and customizable. You can easily create any type of website, such as business agency, shop, corporate, education, restaurant, blog, portfolio, landing page and so on. It works like a charm with popular WordPress page builders, including Elementor, Beaver Builder, Visual Composer and Brizy. Since it is responsive and adaptive, translation ready, SEO optimized and has WooCommerce built-in, you will experience an easy build and even an increase in conversions. Main Features of Blocksy:
- Lightning Fast
- Gutenberg Ready
- eCommerce Ready
- Header Builder
- Instant Customizations
- Code Splitting
Zakra is a modern multipurpose theme by ThemeGrill that comes with a lot of starter free site. It is flexible and fast that will help you to build a beautiful and professional site. Users can easily create any kind of layout with the help of Elementor Plus and other page builders. As it is SEO Optimized, it helps to create a great landing page to rank in a higher position in search engines. This theme can also be used by owners of Spa, Charity, Yoga, Wedding, Dentist and so on. Due to its amazing support and updated features, the plugin is rated 5 stars and has 20,000+ active installations. The theme is flexible, fast, lightweight and has modern designs. Features:
- SEO Optimized
- Provides incredible support
- 10+ free starter sites
- Works with Elementor Plus
- Gutenberg Compatible
Optimizer is one of the most easily customizable themes by Optimizer WP. The plugin is 100% responsive with a lot of powerful features and customizable elements. It is frequently optimized for faster speed and loading time. It is ready to work with WooCommerce, bbPress, MailChimp, Contact Form 7. This theme is built with HTML5 and CSS3. The theme is perfect for any kind of websites like landing pages, small business, portfolio, photography, corporate and much more. It has 10,000+ active installations. Being fully compatible, the theme works perfectly with desktop and mobile devices. Features:
- Provides 600+ Fonts
- Offers a lot of colour options
- Retina Ready
- Faster page loading time
- Secured and clean code
Creating a landing page website is super easy with any of the theme mentioned in this article. However, it is equally important to make your landing page engaging and effective to achieve the targeted goal. Here we have brought you an amazing tool that helps you to grow more traffic and generate leads.
Capture & Convert is a WordPress plugin that helps to grow your traffic, increase the social share followers and email subscribers through 5 inbuilt widgets. The plugin offers five widgets each geared towards growing your online traffic and leading you closer to your marketing targets. Basically, the use of this widget in any page/post locks the content at some point and unlocks only in return of certain activities such as sharing it to social media, following on social media, email subscription or so on. The 5 widget comprises: Share to Unlock Widget: This widget helps to grow the traffic by locking the site content and unlocking in exchange for a share on Twitter or Facebook. Follow to Unlock Widget: This widget increases your social media followers as it locks a piece of content of your site in exchange for following on social media like Instagram, Twitter and YouTube. Email to Unlock Widget: This widget collects the email address of the users/audience by locking the content in return for an email subscription. Call to Action Widget: This widgets add an interactive section on your blog or page that drives traffic to a different part of your website. It helps to enhance the engagement rate of your website. Floating Widget: This widget is placed on the corner of your desired page or post that which is always visible to the visitors and they are likely to hit on it. This plugin comes with predesigned templates that are easy to use and customize. It is shortcode ready plugin, you can place the shortcode anywhere you want on your website. Get Capture & Convert
AccessPress Parallax is an awesome free WordPress theme with one-page parallax scrolling design. The theme is built-in with an advanced theme options panel, fullscreen sliders, floating vertical social media icons, and beautiful sections to present your product gorgeously. The theme features parallax background with a sticky menu, features section, portfolio in gallery style, team section, testimonial and blog section. Additionally, the theme is integrated with a wonderful WooCommerce plugin – sell your products online. You can convince people to take action using this theme.
Main features of AccessPress Parallax:
- A fully responsive free theme with parallax effect
- Attractive Call to Action (CTA) options
- Contact forms and Google map integration
- WooCommerce shop
- Option to integrate videos
Construction Landing Page is a free WordPress theme perfect for construction companies, builders, plumbers, landscapers, and construction-related professionals and businesses. This mobile-friendly theme has a clean and eye-catching design with strategically-placed sections to grow your business. Its strategically-placed contact form on the banner section is effective in getting more email inquiries for your business. It also has Call To Action, Testimonial, Widgets, About, Services, and Contact sections. The theme comes with a pre-built homepage demo with a free one-click content demo import. You also get extensive documentation with video tutorials to make the setup process easy and hassle-free. Main Features of Construction Landing Page:
- Mobile-friendly design
- SEO-friendly, speed-optimized and mobile-friendly
- The strategically-placed Contact form on the banner
- Social media integration
- One-Click Demo Content import
- Translation ready
Gaga Lite is a brilliant landing page WordPress theme. It offers an aesthetically beautiful theme layout along with lots of features and customization options. It is a multipurpose one-page style theme for creating modern business websites as well as landing pages. Giving an introduction of your product with full-screen sliders and bold typography is probably the best way to present your product to the audience. The theme offers you multiple places and styles to add a call to action (CTA) buttons which is one of the core elements of a landing page.
Main features of Gaga Lite:
- Free one-page style theme for landing pages
- Built on WordPress Live Customizer
- Beautiful homepage sections – about, services, portfolio, testimonial
- Our shop and pricing table section
- Contact forms and social media icons
Screenr is a clean and bold free WordPress theme with a full screen parallax design. It is a multi-use theme, however, looks great for creating a landing page. The theme comprises well-designed sections arranged perfectly on the homepage. You can enable, disable and manage the sections as per your requirement. Moreover, it is parallax and video lightbox perfected in order to give the best user experience and earn extreme satisfaction.
Main features of Screenr:
- Easy Customization
- Fully Responsive Design
- Top notch Support
- Custom Color
- Advanced Theme Options
- Translation Ready
Llorix One Lite is a simple yet powerful free WordPress theme which lets you create a modern website in no time. The theme homepage comes with some beautiful sections with a parallax scrolling background. It allows you to add an appealing call to action button in the very first section followed by your services, our stories, latest news, testimonials and Google maps on the home page. This theme lets you add contact pages, blog, shop etc. It is a fully responsive theme which looks great on all devices.
Main features of Llorix One lite:
- A free theme with flat & clean bootstrap based design
- WooCommerce Powered
- Includes Photo Gallery Grid, Contact Form 7
- Beautiful Buttons
- SEO Optimization
App Landing Page is an amazing landing page WordPress theme that comes with powerful and useful features. This theme is easy to use and do not require any technical knowledge to install this theme. The homepage is designed beautifully that helps to attract the eye of many visitors to your site. Also, it includes detailed documentation where you can find step by step guideline to use the theme. Main features of App Landing Page:
- Speed optimized
- Child theme compatible
- Translation ready
- Cross-browser compatible
- Custom CSS
Lawyer Landing Page is a modern and clean landing page WordPress theme which is perfect for lawyers and law firms to build stunning websites. This theme is mobile friendly that fits all the screen sizes. Apart from this, it displays the content on the devices nicely which makes the design of the site attractive and it directly helps to increase the number of the visitors to your site. Main features of Lawyer Landing Page:
- Site logo
- Header layout
- Responsive design
- Translation ready
- Sidebar options
Bulk is a perfect multipurpose WordPress theme that is suitable for any kinds of business website. This theme comes with WooCommerce support which helps to do an online business easily. It has a drag and drops page builder that lets you design the website the way you like, on any theme. The theme is fully translation ready so choose the language that you like on your site. Main features of Bulk:
- SEO friendly
- Translation ready
- Drag and drop page builder
- View changes instantly
- Extensive tutorial
Shapely is a simple and clean free versatile landing page WordPress theme that is suitable for almost all types of sites. This theme includes lots of customization options that help to make the site of your choice. The theme is retina ready which makes your site look stunning form all the side. This one-page layout design is perfect for any types of business, portfolio, corporate and freelancer based websites. Main features of Shapely:
- Unlimited colors
- Retina ready
- Awesome support
- Plugin support
- WordPress customizer support
Ascendant is a free multipurpose WordPress theme that is ideal for building different types of websites. This theme comes with many powerful features which makes your site an advanced one and catches the eye of the visitors easily. Also, the theme is translation ready where you can use any language of your choice on the site. The theme is compatible with WooCommerce plugin that helps to do online business. Main features of Ascendant:
- Responsive design
- Limitless colours
- Custom Typography
- Custom shortcodes
- Multi-language support
Flash is an outstanding free multipurpose WordPress theme that is built with advanced features. This theme comes with a drag and drop page builder feature which integrates beautifully with the free plugin SiteOrigin page builder. It includes many advanced options to choose the color that suits your site perfectly well. The Google map is also available with this theme that makes your visitors easy to find your location. Main features of Flash:
- Advanced typography
- Custom widget area builder
- Footer copyright editor
- Google map
- Instagram Slider
Book Landing Page is an awesome free landing page WordPress theme that comes in different shapes and sizes. The homepage of this theme is designed beautifully to increase leads and purchase of the book. With the help of this theme you can, you can launch your book in less than 10 minutes and market your book easily. Also, it is a translation ready theme so you can choose the language of your choice on your site. Main features of Book Landing Page:
- Speed optimized
- Widget ready
- Responsive design
- SEO optimized
- Extensive documentation
One Paze is a trendy single page-style theme for WordPress. The theme offers a full fledge responsive design which is ideal for creating a perfect landing page. Custom logo, sticky menu and a full-screen image background with an enticing CTA is a perfect website design at first look. It offers stylish layouts featuring your projects, services, blogs, team, testimonial etc. The theme offers multiple places to display CTA buttons and ask users to take action. It integrates contact forms, Google map, and social media icons.
Main features of One Paze:
- Responsive One Page Theme
- Fully Customizer based
- Multiple blog layouts
- Inbuilt widgets
- Translation ready
Pixova Lite is an excellent free one-page style WordPress theme, which can help you build a professional website and to create a strong online presence. It is ideal for promoting your product online in an effective way. With this theme, you can add animated video backgrounds and a number of ways to display your work online. Pixova Lite features sticky menu, about section, recent works, and portfolio, testimonials, pricing, latest news, contact, team, location etc. each in a stylish layout. The theme lets you add the sections in the footer area along with social icons.
Main features of Pixova Lite:
- Modern parallax theme FREE
- Single page theme with beautifully designed sections
- Custom logo upload
- Custom preloader options
- Optimized for rocket speed
OnePress is a single-page theme suitable for creating a landing page for various industries/ niches. It offers a fast loading and clean theme layout with which you can create a highly professional website. The theme integrates the cutting edge WordPress technology to provide you with the latest features. It is built in with WooCommerce plugin so as to let you create a shop page on your site and start selling your product online. It is a highly flexible theme that lets you customize most of the parts.
Main features of OnePress:
- A modern responsive one-page theme
- WooCommerce Compatible
- 8 Beautiful homepage sections
- Full-screen sliders
- SEO friendly
Vega is a minimal free WordPress theme with an awesome parallax effect. It presents an example of an amazing parallax scrolling effect. It offers you three inbuilt colour choices: green, blue and orange. Besides, you can choose from the front page with image banner or front page with full-screen image banner, a page with sidebars or full-width page with no sidebars, posts with sidebar or no sidebars and one from the three blog layouts. It is a fluid responsive theme that looks great on all devices including desktops, tablets, Smartphones or mobile phones.
Main features of Vega:
- Responsive and mobile-friendly theme
- Text or image logo options
- Full-screen image banner
- Parallax banner and backgrounds
- Social media integrated
NovelLite is a clean and minimal WordPress theme powered by quality landing page features. The theme is optimized for all the way to make your work easier and faster than ever. It is fully based on live customizer which enables you to make easy changes and preview them instantly. It allows you to upload images, change colors, add headings and details, orders sections and much more. For more functionalities, you can use widgets of your choice as it offers six widget areas.
Main features of NoveLite:
- Live Customizer Based
- Smooth Parallax Effect
- Section Ordering
- Widgetized Sidebar and Footer Area
- WooCommerce Compatible
These themes are the perfect options to choose from. Very less free themes offer such competitive design, tons of options and incredible expert support. Grab anyone and start promoting your products -drive huge traffic and generate leads. You would surely find it work worthy.
Did I miss to mention any good one? If yes, please suggest me, I would love to mention it in my list.
If you are already using any of above mentioned theme, feel free to share your experience so that others can have more idea about it.
You can also have a look at the collection of best responsive WordPress theme for various purposes.
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